Shelly Farra exudes kindness and positivity in every aspect of her life. It is rare to see her without a smile on her face! Born in Portland, OR, Shelly has spent most of her life in The Pacific Northwest. Shelly is now a resident of Arizona where she is enjoying year-round sunshine and the company of her daughter, Hayden, and her pup Poppy.
Shelly has over 28 years of experience in the title and escrow industry. She started as a receptionist and worked her way up to Escrow Officer and Branch Manager for Fidelity National Title in Vancouver, WA where she built an exceptional team culture and a created a standard for excellence that she now brings to Elite Escrow Coaching as a Success Coach and to the other FNF Coaching Programs! Shelly takes pride in providing superior customer service to all customers and works hard to achieve meaningful relationships. She thrives on helping people, is a team player, and always goes the extra mile. Shelly loves finding the best in people and strives to help others succeed. These attributes make Shelly a brilliant Success Coach, FNF Trainer, and a valuable addition as the Department Manager for FNF Elite Escrow Coaching and Education.
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Lisa Crown is the National Sales Coach for all FNF brands, a veteran in the title business who specializes in creating new & better ways to increase revenue & bring value to her sales executives. Lisa has 27 years of title sales experience, 18 of those years she was a title executive and was consistently in the top 1% in Los Angeles, CA and top 5-10% in the nation. Lisa is a master of her craft. She has coached over 1300 people in the country and continues to elevate her client’s business each and every day.
Lisa knows what works and challenges ALL her clients to unlock their full potential and to reach their goals…FAST! She always says, “This is NOT a one-dimensional program”. You learn about yourself, life, business and what you really want to achieve! She is by your side the whole time to help you achieve greatness. She has been a Coach for over 25 years (7 of those years she donated her time at a non-profit organization called B.I.L.Y plus, she owned a side "Coaching" Business) with a specialty in business growth.
If you know a sales executive that wants to take their business to the next level and unlock their full potential… Coach Lisa will get them there! She’s dynamic, explosive and results oriented. Coaching with Lisa Crown will motivate your sales executive to dominate their market.
Lisa’s offers one on one Elite Transformative - Custom Coaching, Market Share Movers - New Sales Executive Coaching, VIP CLUB - for experienced sales executives which covers A to Z in the next level in title sales. She also hosts monthly events to ignite her audience and give a dose of mindset, motivation and momentum. She has a continuation program for graduates called the Elite Club designed to sustain their growth journey with content and accountability! Check out Lisa Crown’s Reach 150 to see what her graduates have to say about this exclusive Coaching Platform!
Erin is a seasoned title and escrow veteran with 20 years under her belt. She has a passion for closing escrows and helping others to grow in title and escrow. She hails from the beautiful Oregon coast, where she spent the last 17 years of her career working for Ticor Title as an Escrow Officer. She proudly developed & led her team to reach for the stars, and earned a spot in the Top 5% Residential Escrow Officers in the Nation. As Training's Development Director, Erin leads the FNF Academy, a training program designed to develop FNF’s Escrow professionals. Erin is an avid lover of long walks, the cultural arts, her families 2 fur-babies. She dreams of filling her passport with stamps from her adventures around the world.
Stephany Beck is the Training and Development Specialist for the FNF Elite Escrow Coaching Program. A career goal she has been visioning for years.
Stephany brings not only a wealth of Escrow industry experience and knowledge, but an extensive background as a corporate trainer and a health and wellness success coach. Stephany’s approach as both a coach and personally, stems from helping others develop and master their own mindset and overall wellness in conjunction with their professional skills. You will often hear her say “you cannot pour from an empty cup.”
Growing up in the PNW, this Golden Girls superfan, loves to adventure outdoors with her pup Irwin. Traveling and spend time with her family are is her love languages.